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2024-12-13 04:49:31

In recent years, there are more and more AI intelligent generation, virtual film production, and AI audio and video technologies. These achievements are helping the accurate delivery and optimization of advertisements, and pushing the advertising industry to the high end of the value chain. Domestic advertising marketing companies represented by Simei Media and Insai Group continue to strengthen the application of AI technology, showing the powerful effectiveness of AI technology in the advertising field. In April last year, Meituan preferred to show "Save Money for Girls", which was the first outdoor advertisement in China with AI painting. In February of this year, Huayang Lianzhong released the whole-process AI New Year short film "The Year of Dragon Mirror", which brought a creative feast of combining AI and advertising. In November, Insay Group cooperated with CLICKSMOBI, a marketing agent at sea, and planned to create a comprehensive advertising trading platform including demand-side platform, advertising exchange platform and supply-side platform. At the Shanghai International Advertising Festival in August this year, more than ten cases of AI+ advertisements were presented. For example, "Being Good for AI" by Shanghai Radio and Television Station, as the first AIGC series public service advertisement film in China, shows the high efficiency and innovation potential of AI in content creation in technology, and positively guides the audience to think about technology serving people in content. At the same time, the "track beyond imagination" of Shanghai Tianyukong Advertising Co., Ltd. has brought us movie-level special effects video by creating a solid giant transparent screen Lenovo notebook device, which is built by CG animation and real scene synthesis.AI+ film and television (important aspect: Wensheng video)AI application explosion! The development of AI technology has brought new development opportunities to various industries.


AI film and television works: In March this year, the first domestic AI mini-drama "China Myth" was broadcast. In September, Aauto Quicker officially announced the launch of the "Keling AI" film co-creation plan, and jointly launched nine short AIGC films with nine directors.From AI-generated pictures to AI-generated videos, AI technology is deeply digging into the "experimental field" of the film and television industry, and has made remarkable progress. In terms of film and television applications, AI can help film special effects production, lens and script design, advertising creative design, game animation production, news reports, automatic generation of short videos and so on.In recent years, there are more and more AI intelligent generation, virtual film production, and AI audio and video technologies. These achievements are helping the accurate delivery and optimization of advertisements, and pushing the advertising industry to the high end of the value chain. Domestic advertising marketing companies represented by Simei Media and Insai Group continue to strengthen the application of AI technology, showing the powerful effectiveness of AI technology in the advertising field. In April last year, Meituan preferred to show "Save Money for Girls", which was the first outdoor advertisement in China with AI painting. In February of this year, Huayang Lianzhong released the whole-process AI New Year short film "The Year of Dragon Mirror", which brought a creative feast of combining AI and advertising. In November, Insay Group cooperated with CLICKSMOBI, a marketing agent at sea, and planned to create a comprehensive advertising trading platform including demand-side platform, advertising exchange platform and supply-side platform. At the Shanghai International Advertising Festival in August this year, more than ten cases of AI+ advertisements were presented. For example, "Being Good for AI" by Shanghai Radio and Television Station, as the first AIGC series public service advertisement film in China, shows the high efficiency and innovation potential of AI in content creation in technology, and positively guides the audience to think about technology serving people in content. At the same time, the "track beyond imagination" of Shanghai Tianyukong Advertising Co., Ltd. has brought us movie-level special effects video by creating a solid giant transparent screen Lenovo notebook device, which is built by CG animation and real scene synthesis.


Take intelligent driving as an example. In the process of intelligent driving, under the machine learning and deep learning, the AI algorithm has the driving strategy of the vehicle. AI algorithm can predict the trajectory of other vehicles by further processing and analyzing the perceived information. At the same time, according to the analysis of the current situation of the vehicle, the next step is completed by controlling braking, acceleration and steering.Application of AI in other fieldsCompared with traditional chips, AI chips have more efficient parallel computing capability, powerful floating-point computing capability, power consumption and energy saving performance, and low latency. The existence of AI chip can meet the requirements of large-scale data processing and complex model training. AI chips also have a downstream industrial chain. A large number of enterprises apply AI chips to smart phones and smart devices, self-driving cars, data centers and cloud computing, edge computing and the Internet of Things. With the expansion of application scenarios, AI chips will also play an increasingly important role in the future wave of technology.

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